15th October 2018
Innovation is happening across every market segment, and beverages are fitting into more areas of people’s lives than we could have ever imagined. Looking ahead it’s difficult to know exactly what’s in store, but here are some of the trends we’re expecting will play a significant role in the beverage landscape in 2019.
Protein beverages continue to be a popular category. Consumers are increasingly interested in health and fitness, and many of next year’s beverages will focus on building wellness. Protein has been shown to aid in muscle repair, recovery, and building, and has long been a popular drink ingredient among athletes. Today, however, a large number of protein beverages are sold to non-athletes. This growing acceptance has led to increased innovation in the forms and flavors of protein beverages offered. The most significant areas for expansion in the protein beverages category are alternative protein sources and new types of protein beverages.
Source: Dan Macri for My Drink
Over the past 15 years I have worked with CPA as a client using them for all areas of our manufacturing recruitment. They have a very good understanding of our business and the food industry and therefore are able to efficiently manage the recruitment process from initial sourcing of candidate’s right through to a successful completion, time and time again
Operations & Technical Director
Large Meat Processor