Ending soon

Retail Brand Manager, Harlow

Job Reference: W18496
Salary: £45k
Contract Type: Permanent, Full time

Company

A specialist company manufacturing market-leading health and nutrition foods, under a number of different brand names. These foods are distributed through franchise (B2B), retail and e-commerce (B2C) channels.

The Role

You will develop creative and effective marketing campaigns that drive brand awareness, competitive advantage and commercial success.

Working across a variety of brands, responsible for delivering the strategic planning, implementation and delivery of the brand plans. Collaborating and managing colleagues and external agencies, bringing new products to market, developing and building brands, whilst delivering exceptional marketing activities that attract new and retain existing customers: implementing, tracking and communicating results.

You will have a creative eye, be able to fluently communicate the brand(s) to all stakeholders, whilst ensuring effective deployment in all channels.

An expert in all things digital and social you’ll build advocacy for the brands and deliver awareness and sales conversion. As well as extensive retail marketing experience of in-store promotions and POS and promotional analysis within the FMCG channel.

Personal Profile

At least 3+ years’ experience in FMCG marketing, particularly health, nutrition, diet and food industries
Ability to manage campaign costs and profitability
Previous experience in taking the lead in developing the integrated communications strategies including; PR, cross media advertising, experiential, social and events
Experience of digital, social and mobile platforms including content development
Track record in problem solving, decisive decision making, flexibility to change
Experience in manipulating sales data, research and analysis to inform campaign direction, proven competency in numerical and analytical skills
Must be resourceful, proactive and detail-orientated and able to thrive in a fast-paced environment
Strong experience of project management and working cross-functionally to engage and lead teams
Able to demonstrate strategic thinking
Evidence of strong consumer understanding
Strong confident communications style
Excellent written and verbal communication skills
Experience of both in-store and online POS promotional activity, planning and measurement
Experience of NPD and launch processes and negotiations
Motivated and strong relationship builder

Ref: FMW18496

To apply or for more information, please e-mail in strict confidence, with an updated CV, including salary details, quoting the above reference and for the attention of Lisa Fox to lisa.fox@cparecruitment.com or call 020 8203 1000.

Due to a high volume of responses, we cannot reply to each application individually. If you have not had a response within one week, we are sorry to say your application has not been successful on this occasion.